EEE 2025 Recap
The latest iteration of EEE Miami explored innovative strategies and emerging technologies aimed at driving online sales. With keynote speeches, interactive panels, and engaging fireside discussions, EEE Miami delivered a unique experience and valuable perspectives on the evolving ecommerce landscape. Dive into a recap of this year's event to catch up on all the highlights.
The 2025 EEE Experience
EEE Recap 2025

2025 Speakers

& Special Guests

Enjoy sessions led by successful entrepreneurs, seasoned marketers, and C-level executives.

Matt Higgins
Matt Higgins
Co-Founder and CEO
David Grutman
David Grutman
Founder, Entrepreneur
Sahara Lotti
Sahara Lotti
CEO and Founder
Yve-Car Momperousse
Yve-Car Momperousse
CEO and Co-Founder
Ezra Firestone
Ezra Firestone
Founder, Entrepreneur
Leah Garcia
Leah Garcia
Founder and CEO
Kevin Lee
Kevin Lee
Сo-Founder
Isabela Grutman
Isabela Grutman
Model, Designer and Businesswoman
Troy Scott
Troy Scott
Sr. Director, Customer Experience
Roman Yoffe
Roman Yoffe
Founder and CEO
Rick Cadotte
Rick Cadotte
VP of Growth
Alejandra Tenorio
Alejandra Tenorio
VP of Digital Marketing & Ecommerce
Mike Rossi
Mike Rossi
Founder & CEO
Michael Haswell
Michael Haswell
VP of Global Partnerships
Sherrell Dorsey
Sherrell Dorsey
Journalist, Advisor, Investor
Jake Karls
Jake Karls
Co-Founder
Jeremy Horowitz
Jeremy Horowitz
CEO
Willa Tellekson-Flash
Willa Tellekson-Flash
Sr. Product Marketing Manager
Jamie Armstrong
Jamie Armstrong
Director of Revenue, Retail
Natalie Friedman
Natalie Friedman
Actress, Comedian
Nabil Malouli
Nabil Malouli
SVP Ecommerce Global
AJ Rahoof
AJ Rahoof
Head of Ecommerce
Sarah Tweed
Sarah Tweed
Director of Growth Marketing
Michael Diesu
Michael Diesu
Co-Founder & CEO
Lauren Gold
Lauren Gold
Chief Customer Officer

Brands that attended EEE 2025

And
many more

Watch the Sessions

Listening to Win: Elevating Customer Experience to Drive Retention and Growth

In today’s competitive ecommerce landscape, customer experience isn’t just a differentiator—it’s the foundation of long-term brand loyalty and sustainable growth. In this fireside chat, Phillip...

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Creating Cohesive Customer Journeys Across Ecommerce and Retail

In today’s omnichannel landscape, top brands are redefining the relationship between ecommerce and brick-and-mortar retail to deliver frictionless, customer-centric experiences. This panel, led by Lauren...

  • Lauren Gold

    Lauren Gold

    Chief Customer Officer Kustomer

  • Jamie Armstrong

    Jamie Armstrong

    Director of Revenue, Retail Shopify

  • Troy Scott

    Troy Scott

    Sr. Director, Customer Experience Skims

  • Sarah Tweed

    Sarah Tweed

    Director of Growth Marketing Suja Organic

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Leveraging AI Innovation to Improve Performance and Efficiency

AI-driven innovation is revolutionizing ecommerce, enabling brands to optimize performance, streamline operations, and unlock new revenue opportunities. In this expert panel, Michael Diesu, Rick Cadotte,...

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Winning at Paid Ads: How We Scaled $200M in Ecommerce Sales

In this must-attend session, eCommerce marketing expert Ezra Firestone, founder of Smart Marketer and BOOM! by Cindy Joseph, pulled back the curtain on the exact...

  • Ezra Firestone

    Ezra Firestone

    Founder, Entrepreneur BOOM

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Embracing Digital Transformation to Develop Personalization Strategies That Drive Conversions

In this insightful panel discussion, industry experts Michael Haswell, Alejandra Tenorio, AJ Rahoof, and Nabil Malouli came together to explore the evolving landscape of eCommerce...

  • Michael Haswell

    Michael Haswell

    VP of Global Partnerships Auctane

  • Alejandra Tenorio

    Alejandra Tenorio

    VP of Digital Marketing & Ecommerce RMS Beauty

  • AJ Rahoof

    AJ Rahoof

    Head of Ecommerce Bragg

  • Nabil Malouli

    Nabil Malouli

    SVP Ecommerce Global DHL

Watch session

Building Brands That Last: A Conversation on Sustainable Growth

This powerhouse panel brought together industry leaders Sherrell Dorsey, Willa Tellekson-Flash, Yve-Car Momperousse, and Mike Rossi for an in-depth conversation on what it truly takes...

  • Sherrell Dorsey

    Sherrell Dorsey

    Journalist, Advisor, Investor Ted

  • Willa Tellekson-Flash

    Willa Tellekson-Flash

    Sr. Product Marketing Manager Recharge

  • Yve-Car Momperousse

    Yve-Car Momperousse

    CEO and Co-Founder Kreyol Essence

  • Mike Rossi

    Mike Rossi

    Founder & CEO Smile

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Lash Wars: Sahara Lotti’s Battle to Build an American Beauty Empire and Crush Chinese Counterfeits

This session offered an in-depth exploration of the challenges and triumphs of beauty entrepreneurship, focusing on the critical intersection of innovation, intellectual property protection, and...

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From Product to People: How Mid-Day Squares Used Storytelling to Build a Movement

Jake Karls shared how Mid-Day Squares transformed a product into a movement through bold storytelling, radical transparency, and an unfiltered approach to branding. In this...

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